Prescott, AZ: Rodeo! The word itself is exciting – it starts the adrenalin flowing through each cowboy, cowgirl, and spectator. It has been said that rodeo is a window into the past, with its fascinating and rich history combined with the modern sport of today’s rodeo and is the only professional sport that originated from an industry…the cattle raising industry.

This summer, the World’s Oldest Rodeo® will be celebrating its 124th birthday (June 28-July 4) in Prescott, the original Territorial Capital of Arizona, and explodes with old western hospitality and charm during Prescott Frontier Days® week! With 8 thrilling performances, the World’s Oldest Rodeo® has captivated thousands of spectators and is Prescott’s most anticipated event of the year. This little western town (known to many as the “Cowboy Capital of the American West”) is rich in history with a cowboy culture many have come to love.

Without giving away the show, we can tell you it's about top professional athletes competing for big dollars. It's about broncs throwing their hooves high in the air, bulls that are mad at the world, and leather straps holding cowboys together.

The rodeo draws crowds throughout the week with other rodeo festivities that include Arizona’s largest rodeo parade and Kiddie parade, a fine Arts and Crafts show in downtown Prescott, a rodeo and street Dance as well as a spectacular 4th of July celebration with fireworks.

While planning your trip to attend the World’s Oldest Rodeo®, suggested hotel accommodations include Marriott Residence Inn, Springhill Suites, Hotel St Michael, and the Hassayampa Inn, to name a few. Downtown Prescott, especially during Prescott Frontier

Days®, is booming with great people and offers superb local restaurants such as the Cattleman’s Steakhouse, Outback Steakhouse, St. Michaels Café and many more!

The Prescott quad-city area is booming with events and 4th of July celebrations during the World’s Oldest Rodeo® that include the town’s of Prescott Valley, Dewey, and Chino Valley. To find out more information on special events in each Town, please visit the Prescott Chamber of Commerce.www.prescott.org, Prescott Valley Chamber of Commerce, www.pvchamber.org; and the Chino Valley Chamber of Commerce, www.chinovalley.org.

Prescott Frontier Days®, Inc. is an organization made up of a board of directors, members and volunteers who continuously serve and produce the World’s Oldest Rodeo® in Prescott, Arizona. For more information on this exciting event and organization, please visit the website at www.worldsoldestrodeo.com.

Tickets are available by phone (866-407-6336) on the website (listed above) or at the gate. Purchasing tickets in advance is encouraged but not required, as there are sell-outs.